ValueShepherd.com: Thoughts on R&D Management

Value Shepherd

Connecting Strategy to Product Delivery

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Welcome to ValueShepherd.com.

My name is Pete Bradshaw, and ValueShepherd.com is the web site for my Software R&D management commentary.

Even the most compelling product initiatives face trials and pitfalls on the path from strategy to delivery, and can lose much of their value along the way. Three keystone principles are the foundation for successfully shepherding value to the market and are the basis for successful R&D management:

The Investor's Perspective: treating every decision as a business decision.
Situational Process: tailoring practices to circumstances.
Economic Profit: measuring success by comparing results to market expectations.